100% Journalism Logo

One Day Logo

Let’s make a logo.

I had to design a logo in a day, for some contest promotion. I got lucky and it turned out okay.

 

100 Journalism Iteration 1

Direction

I always say, send me some reference, so the guy sent me some apple stuff, and some retro images. I like old cameras. I collect them.

Reference

I googled some old 40’s print design and started some hacky illustration of a photographer. I wasn’t big on the illustration.

 

100 Journalism Logo

The Finished Logo

It accidentally came together, the retro theme, the circle thing, which I always like, and the eastern block font, courtesy of Lost Type Co-op.

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