This is my job. I write pitches.
I turn slides like this…
Into slides like this.
The Original Logo
I had this corporate pitch writing gig and was given this logo to work with. It was okay, but I wasn’t big on the font and thought it needed to be more modern and space-aged.
The Revised Logo
The new font was more modern. It made for a good banner for web and it still had the “networky” feel of the original.
The Style Guide
It wasn’t a total redesign, but since I was involved with the product before product launch, I refined it a little, just so I had more elements to design with. The 3-D logo is for product and the flat one is for corporate collateral.
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I’m a writer living in Los Angeles, making emojis of faces I find on Instagram. When I get a moment, I paint portraits on canvases I build from reclaimed wood.
in Design